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China Playground Equipment Market Research and Investment Competition Trend Report 2016-2022

China Playground Equipment Market Research and Investment Competition Trend Report 2016-2022 Details
Release time: October 07, 2016
Keywords: China playground equipment market adjustment
Validity: 90 days
Location: Beijing-Beijing

Company profile
Hongyi Xinhe (Beijing) Information Technology Research Institute Co., Ltd., referred to as: Hongjun Xinhe Research Institute, is a leading professional research institution in China, mainly dedicated to the middle and senior management personnel, enterprise development research personnel Market investors, investment banking and consulting industry professionals, investment experts, etc. provide rich and detailed market research materials and commercial competitive intelligence in various industries; provide professional industry market research for domestic and foreign industry companies, research institutions, social organizations and government departments, Business analysis, investment consulting, market strategy consulting and other services. Our aim is to protect you against possible risks and to explore opportunities for development. Enable you to position, grasp opportunities and optimize strategies in the industry to achieve rapid and stable development.

Hongyi Xinhe Research Institute is based in Beijing. The company has a variety of professional backgrounds: statistics, finance, industrial economics, marketing, international trade, economics, sociology, mathematics and so on. Among the existing employees of Hongjun Xinhe, 98.5% of them have bachelor degree or above, 60% have double degree, master's degree and doctoral degree. Most of the employees of the company have had rich experience in many well-known domestic industrial research institutes and securities research institutions. . High-quality professionals are the greatest asset of Hongjun Xinhe and our guarantee of providing quality services to our customers.

Research fields:
From the initial chemical, energy, financial, real estate industries, gradually extended to environmental protection, chemical materials, biomedicine, real estate building materials, food and beverage, light industrial textiles, machinery and electronics, agriculture, forestry, animal husbandry and fishery, IT communications, cultural tourism, Education, training, modern logistics and other fields, and formed four business modules of engineering consulting, regional planning, industrial research, investment and financing decisions, and built a multi-level collocation, multi-unit linkage, multi-agency collaboration, multi-step development, multi-dimensional integration Industry chain service system.

Beijing Hongyi Xinhe adheres to the service concept of “perceived responsibility, high-quality return, cooperation and win-win”. After more than ten years of unremitting efforts, it has served many companies and organizations to deliver information to customers and deliver value. It not only provides special-purpose consulting services, but also provides one-stop services from project planning, project positioning, feasibility studies and business plans.

Our corporate culture:
We emphasize professional and enthusiastic working attitude, and always strive to tap the most in-depth and most valuable decision-making information; we emphasize equal communication with employees and customers, sharing resources, not only providing services, but also thinking together; mission Help customers build information advantages and achieve customer value in the decision-making process. Purpose Professional focus on creating a strategic future Focus on industry research, investment analysis, market research and other fields, providing professional information consulting products. Core Competence We only do what we can do and keep on pursuing better.

Company influence:
The research conclusions, research data and research opinions of Hongqi Xinhe (Beijing) Information Technology Research Institute Co., Ltd. were widely adopted by the media; meanwhile, the research conclusions of Hongyi Xinhe (Beijing) Information Technology Research Institute Co., Ltd. Data and opinion articles are heavily reprinted by the website of the national government department.

Our resources and advantages:
First, the team advantage Hongjun Xinhe Research Institute has a wealth of expert resources, professional consulting team, multi-dimensional discipline support system. We have registered consultants, senior economists, industry analysts, registered planners, senior survey analysts, project managers and certified public accountants.

China Playground Equipment Market Research and Investment Competition Trend Report 2016-2022 
 


The first part of the industry market characteristics
Chapter 1 Overview of Playground Equipment 1
Section 1 Introduction 1
I. Definition 1
Second, the process flow 1
Section 2 Development History 2
Chapter II Market Dynamics Analysis of China's Playground Equipment Industry from 2013 to 20153
The first section of China's playground equipment production analysis 2013-2015 3
I. Statistical Analysis of China's Playground Equipment Capacity in 2013-2015 3
2. Statistical Analysis of China's Playground Equipment Production from 2013 to 2015 3
Section 2 Market Size 4
I. Analysis of sales and inventory of China's playground equipment industry 4
Second, China's playground equipment industry market consumption statistics and demand analysis 5
Section III Analysis of Import and Export Situation of China's Playground Equipment Industry from 2013 to 20155
First, the import 5
Second, the export 6
The second part of the industry development
Chapter III Analysis of the Development Status of the World Playground Equipment Industry from 2013 to 2015 7
Section 1 Overview of World Playground Equipment Development 2013-2015 7
I. Analysis of supply and demand in the world playground equipment market 7
Second, the world market playground equipment main product price trend analysis 7
Section 2 Analysis of the development of the world's major national playground equipment industry from 2013 to 2015 12
First, the United States 12
Second, Japan 13
Third, Europe 14
Section III Analysis of the development trend of the world playground equipment industry 19
Chapter IV 2013-2015 Playground Equipment Product Manufacturing Technology Process Development 21
Section 1 Macroeconomic Growth in 2013-2015 21
Section 2 Industry Technology Development Process 64
Section III Main Products and Technology Status 66
Section 4 Existing Major Issues 66
Section V Technology Development Trends 660
Chapter V Comparative Analysis of the Development of Playground Equipment Industry at Home and Abroad in 2013-2015 69
The first section of the 2013-2015 playground equipment industry development analysis 69
I. Analysis of the development of the global playground equipment industry in 2013-2015 69
Second, the current situation of the domestic playground equipment industry analysis 2013-2015 98
The second quarter 2013-2015 playground equipment market status 99
I. Market Overview 99
Second, the market size 99
Section III Comparative Analysis of Domestic and Foreign Situations of Theme Parks in 2013-2015 100
Section IV Comparative Analysis of Domestic and Foreign Situations of Playground Equipment Industry from 2013 to 2015 122
Chapter VI Main Data Monitoring and Analysis of China's Playground Equipment Industry from 2010 to 2015 123
The first section of China's playground equipment industry scale analysis from 2010 to 2015123
First, the analysis of the number of enterprises growth 123
Second, the number of employees growth analysis 123
Third, the analysis of asset size growth 124
Section 2: 2010-2015 China Playground Equipment Industry Structure Analysis 126
Section III Analysis of Output Value of China's Playground Equipment Industry from 2013 to 2015127
First, the growth of finished products analysis 127
Second, industrial sales output value analysis 129
Third, inventory analysis 133
Fourth, export delivery value analysis 134
Section 4 2010-2015 China Playground Equipment Industry Cost and Cost Analysis 135
I. Cost of sales analysis 135
Second, the cost analysis 136
Section 5 2010-2015 China's playground equipment industry profitability analysis 136
I. Analysis of major profit indicators 136
Second, the analysis of major profitability indicators 137
The third part of the industry competition pattern
Chapter VII-2013-2015 Playground Equipment Industry Competition Analysis 138
Section 1 Industry Concentration Analysis 138
I. Market concentration analysis 138
Second, regional concentration analysis 138
Section 2 Industry Competition Pattern 139
The third section of the competition group 140
Section 4 Key Factors of Competition in the Playground Equipment Industry 140
First, the price of 140
Second, channel 141
Third, product / service quality 142
Chapter VIII Analysis of Competition Strategy of Chinese Playground Equipment Enterprises from 2013 to 2015 143
The first section of the 2013-2015 playground equipment market competition strategy analysis 143
I. Analysis of the growth potential of the playground equipment market 143
Second, the analysis of the main potential projects of playground equipment 143
Third, the playground equipment potential project competition strategy selection 143
Fourth, the typical project consumption trend forecast analysis 144
Section II 2013-2015 Playground Equipment Enterprise Competition Strategy Analysis 146
Chapter IX Analysis of Domestic Key Manufacturers of Playground Equipment 151
The first section of Wenzhou South Amusement Equipment Engineering Co., Ltd. 151
I. Introduction to the company 151
Second, the size of the enterprise 151
Third, the development of enterprises 151
Section 2 Beijing Shibaolai Amusement Equipment Co., Ltd. 152
First, the company profile 152
Second, the size of the enterprise 153
Section III Beijing Jiuhua Amusement Equipment Manufacturing Co., Ltd. 153
I. Introduction to the company 153
Second, the size of the enterprise 154
Third, the enterprise development strategy 154
Section 4 Shanghai Amusement Machine Engineering Co., Ltd. 155
Section 5 Shenyang Chuangqi Amusement Equipment Co., Ltd. 156
Section 6 Zhongshan Jinma Amusement Machine Co., Ltd. 157
Part IV Industry Outlook and Investment
Chapter 10 Forecast and Analysis of the Development Prospect of China's Playground Equipment Industry in 2016-2022 159
Section 1 2016-2022 China Playground Equipment Industry Development Forecast Analysis 159
I. Analysis of future playground equipment development 159
Second, the future playground equipment industry technology development direction 160
Third, the overall industry "13th Five-Year" overall planning and forecasting 160
Section 2 Analysis of Market Prospects of China's Playground Equipment Industry from 2016 to 2022 188
First, product differentiation is the direction of enterprise development 188
Second, the channel center of gravity sinks 188
Chapter XI 2016-2022 China's playground equipment industry investment prospects forecast 190
The first section of China's playground equipment industry development status research evaluation 190
Section 2 Analysis of Factors Affecting the Development of China's Playground Equipment Industry 190
I. Analysis of favorable factors 190
Second, the analysis of unfavorable factors 192
Section III China's playground equipment industry investment prospects forecast 193
I. The development prospects of theme parks bring industry opportunities 193
Second, key city theme park development plan 202
Part V Industry Summary and Recommendations
Chapter Twelve Expert Points and Precautions 217
The first section of children's use of amusement equipment precautions 217
Section 2 Project Investment Considerations 218
I. Project investment considerations 218
Second, investment in children's amusement equipment precautions 219
Section III Production Development Considerations 220
Section 4 Sales Precautions 220
Chapter Thirteen Theme Park Industry Investment Strategy Research 222
The first section of the theme park industry development strategy research 222
I. Strategic Comprehensive Planning 222
Second, technology development strategy 223
Third, regional strategic planning 225
Fourth, industrial strategic planning 235
Fifth, marketing brand strategy 237
VI. Competitive strategic planning 238
VII. Informatization strategic planning 239
The second section of the strategic thinking of China's theme park brand 241
First, the importance of theme park brands 241
Second, the significance of the implementation of brand strategy in theme parks 242
Third, the status quo of the theme park enterprise brand analysis 244
Fourth, the brand strategy of China's theme park enterprises 247
V. Strategy of brand strategy management of theme parks 250
Section III Theme Park Management Strategy Analysis 251
First, the theme park innovation strategy 251
Second, brand positioning and category planning 254
Third, the theme park new project differentiation strategy 257
The fourth section of the theme park industry investment strategy research 263
I. 2016-2022 theme park industry investment strategy 263
Second, 2016-2022 theme park financing strategy 266
 
Chapter Fourteen Recommendations 278
The first section of the industry competition strategy 278
First, product competition strategy 278
Second, the market competition strategy 281
The second quarter of the market's key customer strategy implementation 284
I. The need to implement key customer strategies 284
Second, reasonable establishment of key customers 286
Third, the marketing strategy for key customers 287
Fourth, strengthen the management of key customers 290
Section III Channel Sales Strategy 292
Section 4 Brand Management Strategy 293
First, the brand identification system 294
Second, the brand structure 294
Third, the brand extension expansion 294
Fourth, management of brand assets 294
Section V Service Strategy 295
First, the definition of service 295
Second, the characteristics of the service 295
Third, the type of service 296
Fourth, the role of services 296
V. Basic principles of service 297
Sixth, service strategy 298
 
Chart catalog
Chart: 2013-2015 China's playground equipment capacity scale 3
Chart: 2013-2015 China's playground equipment production scale 3
Chart: 2013-2015 China's playground equipment sales 4
Chart: 2013-2015 China's playground equipment ending stocks statistics 4
Chart: 2013-2015 China's playground play statistics 5
Chart: Imports of playground equipment in China from 2013 to 2015 5
Chart: 2013-2015 China's playground equipment exports 6
Chart: GDP and its growth rate in 2010-2015 21
Chart: Monthly consumer price changes in 2015
Chart: Consumer price in 2015 is up or down from 2013
Chart: The price of new commodity housing in the month of 2015 decreased, flat, and the number of rising cities 23
Chart: Number of new jobs in urban areas in 2010-2015 24
Chart: National foreign exchange reserves and their growth rate at the end of 2010-2015 24
Chart: Public Finance Revenue and Its Growth Rate in 2010-2015 25
Chart: 2010-2015 food production and its growth rate 26
Chart: Total industrial added value and its growth rate in 2010-2015 27
Chart: Production and growth rate of major industrial products in 2015 28
Chart: In 2015, industrial enterprises above designated size achieved profit and its growth rate 29
Chart: 2010-2015 construction industry added value and its growth rate 30
Chart: 2010-2015 total social fixed asset investment and its growth rate 31
Chart: 2015 fixed asset investment (excluding farmers) and its growth rate 31
Chart: New major production capacity of fixed assets investment in 2015 33
Chart: Completion of major indicators of real estate development and sales in 2015 and its growth rate 34
Chart: Total retail sales of consumer goods and their growth rate in 2010-2015 35
Chart: Total imports and exports of goods in 2015 and their growth rate 36
Chart: The number, amount and growth rate of major commodity exports in 201537
Chart: Imports, amounts and growth rates of major commodities in 2015 38
Chart: Imports and exports of goods to major countries and regions in 2015 and their growth rate 38
Chart: Total imports and exports of goods from 2010 to 2015 39
Chart: Foreign direct investment in non-financial sector in 2015 and its growth rate 39
Chart: The volume of cargo transportation and its growth rate in various modes of transportation in 2015 40
Chart: Passenger traffic and its growth rate in various modes of transport in 2015 41
Chart: Number of telephone users at the end of 2010-2015 42
Chart: Balance of deposits and loans of local and foreign currencies of all financial institutions at the end of 2015 and their growth rate 43
Chart: 2010-2015 general higher education, secondary vocational education and general high school enrollment 44
Chart: Year-end population at the end of 2015 and its composition 45
Chart: China's GDP growth rate of 2008-2015 46
Chart: China's GDP in 2015 46
Chart: GDP growth rate in the quarter of 2015 is 47
Chart: Growth rate of industrial added value above designated size in 2013-2015 48
Chart: Year-on-year growth rate of fixed asset investment in 2013-2015 50
Chart: 2013-2015 real estate development investment year-on-year growth rate 50
Chart: 2013-2015 total retail sales of consumer goods 51
Chart: Year-on-year increase in consumer prices in 2013-2015 52
Chart: China's urban residents' per capita disposable income growth rate in 2013-2015 53
Chart: Changes in population and natural growth rates in 2010-2015 55
Chart: 2015 Walt Disney Business Analysis 78
Chart: 2014 Walt Disney Business Analysis 78
Chart: 2013 Walt Disney Business Analysis 79
Chart: 2015 Walt Disney Company Industry Analysis 79
Chart: 2015 Walt Disney Company Revenue Analysis 79
Chart: 2014 Walt Disney Company Revenue Analysis 80
Chart: 2013 Walt Disney Company Revenue Analysis 80
Chart: 2012 Walt Disney Company Revenue Analysis 80
Chart: 2010-2015 Walt Disney Company Revenue Analysis 81
Chart: 2010-2015 Walt Disney Company Revenue Analysis 81
Chart: 2015 Walt Disney Company operating income comparison 81
Chart: 2015 Walt Disney Company Profit Comparison 82
Chart: 2015 Walt Disney Company Employee Comparison 82
Chart: 2015 Walt Disney Company Asset Comparison 82
Chart: 2015 Shenzhen Overseas Chinese Town Co., Ltd. According to industry management analysis 86
Chart: 2015 Shenzhen Overseas Chinese Town Co., Ltd. According to product management analysis 86
Chart: 2015 Shenzhen Overseas Chinese Town Co., Ltd. analysis by region 86
Chart: 2015 Shenzhen Overseas Chinese Town Co., Ltd. Business Analysis 86
Chart: 2013 Shenzhen Overseas Chinese Town Co., Ltd. Business Analysis 87
Chart: Analysis of Financial Indicators of Shenzhen OCT Co., Ltd. in 201587
Chart: 2015 Shenzhen Overseas Chinese Town Co., Ltd. solvency analysis 87
Chart: 2015 Shenzhen Overseas Chinese Town Co., Ltd. Capital Structure Analysis 88
Chart: 2015 Shenzhen Overseas Chinese Town Co., Ltd. Operational Efficiency Analysis 88
Chart: 2015 Shenzhen Overseas Chinese Town Co., Ltd. profitability analysis 88
Chart: 2015 Shenzhen Overseas Chinese Town Co., Ltd. Development Capability Analysis 89
Chart: 2015 Shenzhen Overseas Chinese Town Co., Ltd. Cash Flow Analysis 89
Chart: 2015 Shenzhen Overseas Chinese Town Co., Ltd. Investment Income Analysis 89
Chart: 2013 Songcheng Co., Ltd. Business Analysis 90
Chart: 2015 Songcheng Co., Ltd. Business Analysis 90
Chart: 2015 Songcheng Co., Ltd. Business Analysis 90
Chart: 2015 Songcheng Co., Ltd. Comprehensive Capability Analysis 90
Chart: 2015 Songcheng Co., Ltd. Profitability Analysis 91
Chart: 2015 Songcheng Co., Ltd. solvency analysis 91
Chart: 2015 Songcheng Co., Ltd. Growth Capability Analysis 91
Chart: 2015 Songcheng Co., Ltd. Asset Management Analysis 92
Chart: 2015 Songcheng Co., Ltd. Investment Income Analysis 92
Chart: 2013 Shenzhen Huaqiang Group Co., Ltd. Business Analysis 95
Chart: 2015 Shenzhen Huaqiang Group Co., Ltd. Business Analysis 95
Chart: 2015 Shenzhen Huaqiang Group Co., Ltd. According to product management analysis 95
Chart: 2015 Shenzhen Huaqiang Group Co., Ltd. According to product management analysis 96
Chart: 2015 Shenzhen Huaqiang Group Co., Ltd. analysis based on regional experience 96
Chart: 2015 Shenzhen Huaqiang Group Co., Ltd. solvency analysis 96
Chart: 2015 Shenzhen Huaqiang Group Co., Ltd. Capital Structure Analysis 96
Chart: 2015 Shenzhen Huaqiang Group Co., Ltd. Operating Efficiency Analysis 97
Chart: 2015 Shenzhen Huaqiang Group Co., Ltd. Profitability Analysis 97
Chart: 2015 Shenzhen Huaqiang Group Co., Ltd. Development Capability Analysis 97
Chart: 2015 Shenzhen Huaqiang Group Co., Ltd. cash flow analysis 98
Chart: 2013-2015 China's playground equipment market size 99
Chart: 2015 domestic theme park income analysis 100
Chart: 2015 foreign theme park income analysis 101
Chart: Analysis of cultural consumption expenditure per month for residents in 2015 112
Chart: 2010-2015 China's entertainment equipment and entertainment products manufacturing enterprises number 123
Chart: The average number of employees in the field of amusement equipment and entertainment products manufacturing in China from 2010 to 2015 123
Chart: 2013-2015 National Recreational Equipment and Entertainment Products Manufacturing Assets Total 124
Chart: 2013-2015 Beijing entertainment equipment and entertainment products manufacturing assets total 124
Chart: 2013-2015 Liaoning Recreational Equipment and Entertainment Products Manufacturing Assets Total 124
Chart: 2013-2015 national amusement equipment and entertainment supplies manufacturing liabilities total 125
Chart: 2013-2015 Beijing entertainment equipment and entertainment supplies manufacturing liabilities total 125
Chart: 2013-2015 Liaoning leisure equipment and entertainment supplies manufacturing liabilities total 125
Chart: Total profit of national amusement equipment and entertainment products manufacturing from 2013 to 2015 126
Chart: 2013-2015 Beijing entertainment equipment and entertainment products manufacturing total profit 126
Chart: Total profit of Liaoning amusement equipment and entertainment products manufacturing in 2013-2015 126
Chart: 2013-2015 National Recreational Equipment and Entertainment Products Manufacturing Finished Products 127
Chart: 2013-2015 Beijing entertainment equipment and entertainment products manufacturing finished products 127
Chart: 2013-2015 Shandong amusement equipment and entertainment products manufacturing finished products 128
Chart: 2013-2015 Henan entertainment equipment and entertainment products manufacturing finished products 128
Chart: 2013-2015 Sichuan entertainment equipment and entertainment products manufacturing finished products 128
Chart: 2013-2015 National Recreational Equipment and Entertainment Products Manufacturing Industry Sales Value 129
Chart: 2013-2015 Beijing entertainment equipment and entertainment products manufacturing industry sales value 129
Chart: 2013-2015 Liaoning Recreational Equipment and Entertainment Products Manufacturing Industry Sales Value 130
Chart: 2013-2015 Shanghai entertainment equipment and entertainment products manufacturing industry sales value 130
Chart: 2013-2015 Jiangsu amusement equipment and entertainment products manufacturing industry sales value 130
Chart: 2013-2015 Zhejiang leisure equipment and entertainment products manufacturing industry sales value 131
Chart: 2013-2015 Shandong amusement equipment and entertainment products manufacturing industry sales value 131
Chart: 2013-2015 Henan entertainment equipment and entertainment products manufacturing industry sales value 131
Chart: 2013-2015 Guangdong entertainment equipment and entertainment products manufacturing industry sales value 132
Chart: 2013-2015 Sichuan entertainment equipment and entertainment products manufacturing industry sales value 132
Chart: 2013-2015 Shaanxi entertainment equipment and entertainment products manufacturing industry sales value 132
Chart: 2013-2015 national amusement equipment and entertainment supplies manufacturing inventory 133
Chart: 2013-2015 Beijing entertainment equipment and entertainment supplies manufacturing inventory 133
Chart: 2013-2015 Liaoning amusement equipment and entertainment supplies manufacturing inventory 133
Chart: 2013-2015 Sichuan entertainment equipment and entertainment supplies manufacturing inventory 134
Chart: 2010-2015 China's entertainment equipment and entertainment supplies manufacturing export delivery value 134
Chart: 2010-2015 China's entertainment equipment and entertainment supplies manufacturing operating expenses 135
Chart: 2010-2015 China's entertainment equipment and entertainment supplies manufacturing management costs 135
Chart: 2010-2015 China's entertainment equipment and entertainment supplies manufacturing financial costs 136
Chart: 2010-2015 China's entertainment equipment and entertainment products manufacturing accounts receivable net 136
Chart: Total of current assets of China's amusement equipment and entertainment products manufacturing from 2010 to 2015137
Chart: 2010-2015 China's amusement equipment and entertainment supplies manufacturing current assets turnover 137
Chart: 2010-2015 China's entertainment equipment and entertainment supplies manufacturing costs cost profit rate 137
Chart: 2010-2015 theme park supply analysis 190
Chart: 2016-2022 theme parks and theme parks, number of attractions and growth 191
Chart: 2016-2022 theme park visitors size and growth 192
Chart: 2016-2022 theme park market capacity scale and growth 201
Chart: 2016-2022 theme park sales revenue scale and growth 202
Chart: Comparison of two strategies 257
Chart: Theme Park General Value Chain 258
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Hongjun Xinhe Research Institute - Contact: Gu Yan   
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